Triumph Lifestyle Accessories Displayed at Aedas, Colmore Plaza Birmingham |
At a dazzling evening cocktail party, Birmingham Institute of Art & Design (BIAD) MA Product Design Course Director, Graham Powell, launched a superb collection of prototype Triumph Lifestyle Accessories, hosted by Aedas at their Colmore Plaza premises in Birmingham yesterday (Thursday 16th December 2010).
The Exhibition represented the culmination of an exciting collaborative project between MA Product Design, BIAD, and Triumph motorcycles.
Triumph Bonneville T100 |
Designed by 18 MA Product Design students, it was inspired by the Triumph brand, the company’s heritage and the Triumph Bonneville T100 providing design references through its classic 60's stying, contemporary engineering, twin peashooter exhausts, chrome engine covers, two-tone paint and spoked wheels with fork gaiters.
A team from Triumph, including Chief Executive, Nick Bloor, and Stuart Wood, Principal Engineer, Triumph Designs, judged the 18 Triumph 'Accessories' exhibited.
Speaking at the event Nick Bloor, CEO, Triumph said, “This has been a great opportunity for a company like Triumph to help foster relationships with universities like Birmingham City University and also to bring new talent and creativity into industry."
Following their deliberations the judges chose British student, Nick Orme’s, ‘Corkscrew’, incorporating a brake lever assembly, as the winning prototype design awarding him a placement at Triumph.
24 year old Nick Orme from Moseley said: “The corkscrew idea came about after considering all the information Triumph had given us. I wanted to create something simple that they would be able to produce without too many problems or extra costs. It also seemed like a visually strong idea that motorcycle enthusiasts and particularly Bonneville riders would appreciate.”
Nick's prize includes an industrial design placement with Triumph's Clothing and Accessories department in the New Year.
Nick added: “I'm hoping to do the work experience around Easter and very much looking forward to a new challenge. Triumph is a fantastic British company and I think really has an opportunity to push the boundaries of the accessories that most motorcycle companies currently produce."
Nick Bloor praised everyone participating, “Thank you very much for all the hard work that’s been pulled together over the last three or four weeks. It has been really excellent," he said.
"As for the judging, it has been very tough to try and find one or two products that shone out over the rest, so it was a really, really close call and we would like to congratulate everybody.”
Stuart Wood, Chief Engineer at Triumph and one of the three Triumph judges, said: “We were impressed with all of the entries but Nick’s design, which used a Bonneville brake lever, master cylinder and handlebar grip, really stood out. His corkscrew was an innovative use of motorcycle parts that created a lifestyle product we could really see customers buying.”
Speaking at the event Nick Bloor, CEO, Triumph said, “This has been a great opportunity for a company like Triumph to help foster relationships with universities like Birmingham City University and also to bring new talent and creativity into industry."
Corkscrew by Nick Orme From England Incorporating Triumph Bonneville T100 brake lever assembly |
Following their deliberations the judges chose British student, Nick Orme’s, ‘Corkscrew’, incorporating a brake lever assembly, as the winning prototype design awarding him a placement at Triumph.
24 year old Nick Orme from Moseley said: “The corkscrew idea came about after considering all the information Triumph had given us. I wanted to create something simple that they would be able to produce without too many problems or extra costs. It also seemed like a visually strong idea that motorcycle enthusiasts and particularly Bonneville riders would appreciate.”
Nick's prize includes an industrial design placement with Triumph's Clothing and Accessories department in the New Year.
Nick added: “I'm hoping to do the work experience around Easter and very much looking forward to a new challenge. Triumph is a fantastic British company and I think really has an opportunity to push the boundaries of the accessories that most motorcycle companies currently produce."
Nick Bloor praised everyone participating, “Thank you very much for all the hard work that’s been pulled together over the last three or four weeks. It has been really excellent," he said.
"As for the judging, it has been very tough to try and find one or two products that shone out over the rest, so it was a really, really close call and we would like to congratulate everybody.”
Stuart Wood, Chief Engineer at Triumph and one of the three Triumph judges, said: “We were impressed with all of the entries but Nick’s design, which used a Bonneville brake lever, master cylinder and handlebar grip, really stood out. His corkscrew was an innovative use of motorcycle parts that created a lifestyle product we could really see customers buying.”
Bowls by Wa Ya-Lin (Yalin) from Taiwan Incorporating Triumph Bonneville T100 wheel spokes |
Second prize, a voucher for £100, was awarded to Wa Ya-Lin of Taiwan for her two Bowls, incorporating Triumph wheel spokes.
Hat Stand by Elena Matyas from Romania Incorporating Triumph Bonneville T100 front wheel hub and mirror units |
A stunning Hat Stand designed by Elena Matyas of Romania, incorporating front wheel hub and mirrors was awarded third prize - a voucher for £50.
Around 100 guests from business, universities – including Birmingham City University and Aston University – and the press were present marvelling at the designs which fused ingenuity and creativity with a strong practical focus. As a result, many guests enquired about where they might be able to purchase the highly desirable items on display!
For further information about the project and/or the MA Product Design course at BIAD contact graham.powell@bcu.ac.uk and on twitter http://www.twitter.com/MAProductDesign"
Desk Light by Savvas Panagiotou from Cyprus Incorporating Triumph Bonneville T100 front mudguard unit |
Around 100 guests from business, universities – including Birmingham City University and Aston University – and the press were present marvelling at the designs which fused ingenuity and creativity with a strong practical focus. As a result, many guests enquired about where they might be able to purchase the highly desirable items on display!
For further information about the project and/or the MA Product Design course at BIAD contact graham.powell@bcu.ac.uk and on twitter http://www.twitter.com/MAProductDesign"
Turntable by Richard Underhill f rom England Incorporating Triumph Bonneville T100 cylinder-head and disc brake |
Desk Lamp by Moritz Amelung from Germany Incorporating Triumph Bonneville T100 headlamp unit, mirror unit and battery cover |
Pet Accessories by Estelle Rigoudy from France Incorporating Triumph Bonneville T100 fork gaiter, tag, seat fabric and handlebar grip |
iPod/iPhone Speaker Dock by Chang Sung-Ching (Kelvin) from Taiwan Incorporating Triumph Bonneville T100 indicator units and lever caps |
Coffee Table by Zhan Cheng (Carrie) from China Incorporating Triumph Bonneville T100 front wheel and tyre |
Bench Seat by David Franklin from England Incorporating Triumph Bonneville T100 seat units |
Ambient lamp by Hsin-Ying Lu (Kate) from Taiwan Incorporating Triumph Bonneville T100 exhaust silencer unit |
Cutlery by I-Chen Yang (Ellen) from Taiwan Incorporating Triumph Bonneville T100 brake and clutch levers |
Side Table by Yueh-Han Huang (John) from Taiwan Incorporating Triumph Bonneville T100 fuel tank |
Scales by John Doherty from England Incorporating Triumph Bonneville T100 instrumentation unit |
Tool Store by Yi Chen (Chris) from Taiwan Incorporating Triumph Bonneville T100 fuel tank |
Torches by Kasra Keshmiri from Persia Incorporating Triumph Bonneville T100 fork gaiters and fuel caps |
Torch by Kasra Keshmiri from Persia Incorporating Triumph Bonneville T100 fork gaiters and fuel caps |
Heated Gear Store by Ian Hadley from England Incorporating Triumph Bonneville T100 radiator and fuel tank logo |
Further links to this story visit http://www.adventurebikerider.com/component/content/article/1-latest-news/482-em-j.html
Sorry, but can I ask my name to be changed from "Elena Matayas" to Elena Matyas? :) thank you very much.
ReplyDeleteNo problem Elena and I am sorry I missed your comment and have only just read it! Hope you're pleased with all the attention your products have been getting - from all around the world! Beverley
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I like you post... I love bikes !! Pet memorial
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